Welcome bonus for new players
Coldbet's affiliate programme rewards webmasters, media buyers and site owners for the players they refer, on a Revenue Share, CPA or Hybrid basis โ terms are agreed individually with a dedicated account manager and depend on the volume and quality of your traffic.
| Model | Range | Notes |
|---|---|---|
| Revenue Share | 20% to 50%, up to 60% for top affiliates | Individual terms for each affiliate |
| CPA | $10 to $200 | Depends on GEO and traffic quality |
| Hybrid | Agreed individually | A combination of Revenue Share and CPA |
Listings and Flat Fee formats are also available โ their terms are agreed with your programme manager as well.
Signing up for the affiliate programme takes a few minutes through the official form on the Coldbet Partners platform โ avoid third-party sign-up links, both for security and to make sure your account is correctly linked.
All fields are required, and details need to be accurate โ applications are reviewed manually. Invalid contact details or a questionable traffic source can get an application rejected, or an account suspended later.
Once your application's approved, the dashboard shows your key numbers: clicks, registrations, deposits and earnings, with filters by GEO, source and date. Affiliate links are generated in a few clicks, with a choice of landing page or promo material; every link is automatically tagged and tracked, including traffic ID.
Promo materials are organised by vertical and format โ banners, pre-rolls, posts, reviews and articles in different languages and sizes. You can request custom creatives from your dedicated account manager if needed.
The affiliate programme runs a trial period (up to the first 50 deposits), qualifying criteria for a referred player (a minimum deposit), and a 7โ28 day hold before payout. Payouts run weekly, and the exact schedule (every 7, 15, 30 or 60 days, for example) is agreed individually. The programme operates in more than 100 countries โ check the exact list of permitted GEOs with your account manager. Every affiliate gets a dashboard with real-time stats and a dedicated account manager.
An affiliate can refer another webmaster and become their sub-affiliate, earning up to 5% of the net revenue that referred affiliate generates.
The programme works with almost any traffic source: SEO, paid search and display advertising, social media, TikTok, ASO, collaborations with streamers and Telegram channels, and email marketing. Incentivised and scheme traffic, as well as fraud, aren't accepted โ that kind of traffic isn't counted in your stats and can get your account suspended.
Just starting out and not sure where to begin? Here are three approaches that tend to work:
When promoting Coldbet, affiliates must not target minors, must not promise income or guaranteed wins to end users, and need to bear in mind that the outcome of any bet or casino game is always random.
Participation is free โ there's no charge for signing up or for promo materials.
We didn't find an explicit payout ceiling โ earnings depend on the volume and quality of the traffic you refer and the terms of the model you choose.
Incentivised traffic (where a user is paid to register), scheme-based models and fraud โ that traffic isn't counted and can get an affiliate account suspended.
Nothing serious for you as the affiliate โ that particular click simply won't earn a reward. The important thing is to keep sending quality traffic rather than expecting every click to convert into a deposit.
Yes, that's exactly what the Hybrid model is โ a mix of a revenue percentage and a fixed per-player payout; terms are agreed individually with your programme manager.